https://www.youtube.com/watch?v=u2k4-2Jwle0 “You hear me? A-B-C.A- Always,B- Be,C-Closing.Always be closing, always be closing.” Blake, Glengarry Glen Ross, 1992 After a few hundred unsuccessful sales calls (or usually more like a few dozen), it isn’t hard to see why so many agency owners give up selling via phone in disgust. They tell themselves that selling over the … Read more
Free trials suck. And here’s why… No one likes doing work for free. Sometimes, though, it’s necessary. A musician will play a free gig, or a writer will knock off a couple of free articles, all in the name of exposure. The idea behind this is simple: get yourself out there, show them want you … Read more
Are You Struggling To Focus? Did you know that the biggest time-wasters in your workday are emails, colleague interruptions and phone calls? Not much of a shock, is it? Unfortunately, setting aside a couple of times a day just for handling emails doesn’t really cut it. Those chunks of time tend to slide all over … Read more
A Flexxable Christmas Poem ‘Twas the week before Christmas at the Flexxable hub And all were busy as bees with the final hubbub The targets were marked on the whiteboard with care Making sure that the deadlines were all firm… but fair At night, the team nestled all snug in their beds As visions of … Read more
“Market segmentation is the act of subdividing a market into distinct and meaningful subsets of customers who have similar needs and therefore might merit separate marketing effort.” ~ Course Hero The year is 1307. The country? Switzerland. After a bitter altercation with the new Hapsburg rulers, William Tell is hauled up in front of … Read more
Podcasts: Thousands of Hours of Entertainment A portmanteau (mashup) of the words “iPod” and “broadcast”, podcasts have taken the world by a storm. Nearly six million people from the UK tune into their favourites every week, while one-third of Americans aged 25-54 listen to at least one podcast a month. Initially a humble entertainment medium, … Read more
Why Your LinkedIn Profile Matters While it may not have the same volume of users as Facebook or Twitter, LinkedIn is the largest and most popular business-oriented social networking site on the web. With over 300 million registered members, it’s usually the first port of call for employees, managers and prospects when researching a company … Read more
Why A Quiz Is A Marketer’s Secret Weapon Did you know that the average quiz gets over 1900 shares? (SurveyAnyPlace.com) Quizzes are one of the most addictive and shareable content forms out there. We use them for procrastination, to learn more about ourselves, to get a boost of serotonin when we get a favourable outcome, … Read more
The Facebook Pixel Is Vital To Your Success If you’re going to use Facebook ads, as I hope you are either doing or will, the Facebook pixel is a vital tool you should start using right away to get the most out of your budget. Without the Facebook pixel, you’re limiting your target options, … Read more
We’re all the heroes in our own story. And, though our stories may not involve battling dragons or winning a Herculean-type quest, we all have our hills to climb, temptations to thwart, and goals to accomplish. But the hero never works alone. Harry had Dumbledore. Bilbo had Gandalf. Mowgli had Baloo and Bagheera and Akela. … Read more
Fresh from a four-day trip to Berlin, the team have arrived back to the office buzzing with enthusiasm, ideas for new projects, and a better understanding of their individual strengths, weaknesses and interests. Relations between co-workers are more important than you think. Without a proper sense of unity, the office will fail to reach its … Read more
For every business, the key to making sales is generating leads. Unfortunately, leads don’t grow on trees. Over the last 10 years or so, the web has offered up scores of ways to generate leads and, having to choose between them all, some marketers find determining the right strategy to be a minefield. To save … Read more
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Flexxable © 2023
