What Is Cross-Selling? Cross-selling is a sales technique used to get a customer to buy another product that’s related to what they’ve bought already. OK… How’s That Different To Upselling? Upselling is a little bit different, though it’s another great strategy to get customers to buy additional products or services. When you’re upselling, you’re asking … Read more
It’s not just blogs and video tutorials produced at Flexxable, it’s books now too! Introducing Dan Wardrope’s new book, The Ultimate Guide to Lead Generation for B2C Business Owners. No fluff, just actionable advice. This book contains everything Dan’s learned over six years of running a successful digital marketing agency. 👉 Another … Read more
https://www.youtube.com/watch?v=u2k4-2Jwle0 “You hear me? A-B-C.A- Always,B- Be,C-Closing.Always be closing, always be closing.” Blake, Glengarry Glen Ross, 1992 After a few hundred unsuccessful sales calls (or usually more like a few dozen), it isn’t hard to see why so many agency owners give up selling via phone in disgust. They tell themselves that selling over the … Read more
“Market segmentation is the act of subdividing a market into distinct and meaningful subsets of customers who have similar needs and therefore might merit separate marketing effort.” ~ Course Hero The year is 1307. The country? Switzerland. After a bitter altercation with the new Hapsburg rulers, William Tell is hauled up in front of … Read more
It is a truth universally acknowledged, that if one wants to make it big in the business world, they must network, network and network. If you aren’t networking at the moment, you’re losing business. Networking is an uncomfortable task for many, but it’s a necessary evil if you want to promote and grow your agency. … Read more
This blog post is going to be about how to grow your Pay Per Lead agency while on the golf course. I wanted to touch on this subject because we’ve just come back from a golf trip and our agency is doing better than when we left and really that is the key here. The … Read more
We come across a lot of people within our mastermind group and within our course that are running Facebook ads. They are focusing on lots of different aspects of the funnel, the targeting, and the creative. The three aspects you can control when running a Facebook campaign are the targeting i.e. whom you’re advertising to, … Read more
In this blog I want to talk about why scaling a pay-per-click agency is so difficult. The first reason that I can think of is that people that are starting out or have quite maybe a semi-mature-type agency of a few years, they’ve been taught to focus on the wrong business, so they are focusing … Read more
Before we get started, the most important thing that I want to talk to you about when you’re in the lead generation industry, the client relationship is the most important thing. If you’re generating a lot of leads for clients and you don’t have that relationship, they’re unlikely to reorder, so the one bit … Read more
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Flexxable © 2023
