It’s not just blogs and video tutorials produced at Flexxable, it’s books now too! Introducing Dan Wardrope’s new book, The Ultimate Guide to Lead Generation for B2C Business Owners. No fluff, just actionable advice. This book contains everything Dan’s learned over six years of running a successful digital marketing agency. 👉 Another … Read more
Free trials suck. And here’s why… No one likes doing work for free. Sometimes, though, it’s necessary. A musician will play a free gig, or a writer will knock off a couple of free articles, all in the name of exposure. The idea behind this is simple: get yourself out there, show them want you … Read more
“Market segmentation is the act of subdividing a market into distinct and meaningful subsets of customers who have similar needs and therefore might merit separate marketing effort.” ~ Course Hero The year is 1307. The country? Switzerland. After a bitter altercation with the new Hapsburg rulers, William Tell is hauled up in front of … Read more
The Facebook Pixel Is Vital To Your Success If you’re going to use Facebook ads, as I hope you are either doing or will, the Facebook pixel is a vital tool you should start using right away to get the most out of your budget. Without the Facebook pixel, you’re limiting your target options, … Read more
Designed to be the “smartest, fastest, easiest way to improve your user experience”, FullStory is an app that captures all your customer experience data in one easy-to-use platform. With every click, keypress, and page transition automatically indexed, a FullStory user will be able to see what happens on their site through the eyes of a … Read more
… Without threats, bonuses or increasing working hours. If you’re finding that more tasks are starting to “slip under the radar”, there’s confusion in the office about who is supposed to be doing what, or that your “To Do” list consists of about six separate email chains, it’s time to start looking at task management … Read more
Hi guys. My name’s Milo, and I’m the Campaigns Manager here, at Flexxable. We’ve had quite a few questions come in about cold calling, cold email and other “borderline” marketing strategies, so I thought I’d start with the classic: DOES COLD CALLING STILL WORK, OR SHOULD I GIVE IT UP? I believe I’ve answered this … Read more
YouTube pre-roll advertising is one of the most innovative methods of digital marketing available today. Pre-roll, or in-stream, ads are the adverts you see before YouTube shows you the video you’ve searched for. These vary in length: some last for five seconds and are unskippable, other run for 30 seconds to a couple of minutes, … Read more
A retainer agreement is a contract where a client retains access to your professional services on an ongoing basis. These contracts are prevalent in the agency world. The client pays you a fixed amount every week or month, in return for a service you agree to in advance. Some people claim that these agreements are … Read more
Companion Labs is a “plug & play” tool, designed to help optimise Facebook campaigns with the tightest budgets. Called Companion Labs as it’s meant to act as a “companion” to all your other Facebook optimising tools, CL complements features such as Ads Manager and Power Editor. The app works in three ways: 1. It grades … Read more
Sometimes, even the best creatives need a kick-start. Smart copywriters use various sets of tools to reach their content goals. One of these tools is called a “swipe file”. A swipe file is a set of templates a copywriter keeps on hand and refers to when starting a new project. These files can consist of … Read more
When you wake up in the morning, data security and privacy policies probably aren’t the first things on your mind. In fact, most people I know avoid the yawn-worthy topic altogether. Unfortunately, since 25 May 2018, these issues have been pushed to the forefront of every business owner’s concerns. Consumers see the impact of GDPR … Read more
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Flexxable © 2023
