TAKE TIME OFF AND GET MORE STUFF DONE
As business owners, we’re woefully guilty of neglecting our holiday days, choosing to push back on family time until we’ve got all the work done. Though it’s an admirable sentiment, delaying relaxation for too long can be bad for your physical health, mental health and work ethic. These are all the ways working too hard […]
FULLSTORY: FIRST WEEK REVIEW
Designed to be the “smartest, fastest, easiest way to improve your user experience”, FullStory is an app that captures all your customer experience data in one easy-to-use platform. With every click, keypress, and page transition automatically indexed, a FullStory user will be able to see what happens on their site through the eyes of a […]
COLD CALLING ISN’T DEAD: HOW TO GET IT RIGHT
Hi guys. My name’s Milo, and I’m the Campaigns Manager here, at Flexxable. We’ve had quite a few questions come in about cold calling, cold email and other “borderline” marketing strategies, so I thought I’d start with the classic: DOES COLD CALLING STILL WORK, OR SHOULD I GIVE IT UP? I believe I’ve answered this […]
YOUTUBE PRE-ROLL ADS: DO THEY WORK? (YES, THEY DO)
YouTube pre-roll advertising is one of the most innovative methods of digital marketing available today. Pre-roll, or in-stream, ads are the adverts you see before YouTube shows you the video you’ve searched for. These vary in length: some last for five seconds and are unskippable, other run for 30 seconds to a couple of minutes, […]
RETAINER CONTRACTS SUCK! HERE’S WHY
A retainer agreement is a contract where a client retains access to your professional services on an ongoing basis. These contracts are prevalent in the agency world. The client pays you a fixed amount every week or month, in return for a service you agree to in advance. Some people claim that these agreements are […]
COMPANION LABS: FIRST WEEK REVIEW
Companion Labs is a “plug & play” tool, designed to help optimise Facebook campaigns with the tightest budgets. Called Companion Labs as it’s meant to act as a “companion” to all your other Facebook optimising tools, CL complements features such as Ads Manager and Power Editor. The app works in three ways: 1. It grades […]
HOW TO USE SWIPE FILES FOR BETTER ADS
Sometimes, even the best creatives need a kick-start. Smart copywriters use various sets of tools to reach their content goals. One of these tools is called a “swipe file”. A swipe file is a set of templates a copywriter keeps on hand and refers to when starting a new project. These files can consist of […]
30-MINUTE MARKETING: PERSONAL COACHING WITH DAN
WHY PAY FOR PERSONAL COACHING? Have you had coaching before? If not, you could be limiting your career’s progress. When starting out, nobody thinks of hiring a coach. It’s like admitting defeat; the only people who pay for extra help are those struggling beyond their ability to cope – aka, the underachievers. BUT: Even if […]
THE MILLIONAIRE MORNING: DETERMINE YOUR DAY BEFORE BREAKFAST
“It’s not difficult to make things. What is difficult is to reach the state in which we can make them.” ~ Constantin Brancusi In the money-making game, everybody’s always looking for the quick fix, the magic solution. I used to spend hours day-dreaming about buying a winning lottery ticket, or netting the jackpot on “Who […]
How to Hack The Facebook Algorithm… Legally
Today we’re going to talk about a very sneaky little ad hack we’ve been using in our agency for the last six months. In fact, I can’t believe Facebook hasn’t cottoned on. Trust me, it’s something pretty cool, and I think you’re going to find it invaluable. You can implement it within your own agency […]
What Happens When Things Go Bad for a Media Buying Agency
In today’s blog post, I want to talk to you about a topic I discussed in my Mastermind last weekend: what to expect in lead generation, media buying and digital marketing agencies when things go wrong. Some Frequent Struggles A common struggle, and one that used to affect me really badly, is when the cost […]
How to Increase the Contact Rate of Web Leads
Today I’m going to tell you how to increase the contact rate of web leads. So, what’s a contact rate? Here at my company, Flexx Digital, we generate a lot of leads from Facebook, Google AdWords, and other sources, then supply them to businesses who need them. However, when we supply a company with, say, […]
