Improve Your Lead Quality With This ‘Pin Verification’ Trick

Today, I’d like to talk about a discussion I had during one of my Pay Per Lead Blueprint calls.

There is a guy from Oz, who has been attending the calls for two years now…. I always enjoy chatting with him.

What surprised me was that he mentioned he was worried about his lead quality.

Some of his clients expect 10% plus conversion rates from lead to sale, yet recently he has only been averaging half of that.

This is a regular problem for lead gens, but there is a way to address it.

Watch the video as I talk about a simple tip that will improve his lead quality and yours too, and if you need help or more information you can always reach out to me on [email protected].

Or if email is not your thing, and you want to learn how my buddy Agency Al (his name has been changed to protect the innocent!) switched to Pay Per Lead, and made more in one month than he did in an entire year with retainer clients – check out my ‘escape retainer client penitentiary’ guide – it’s a short video. 👉 http://ow.ly/w10C50FBFdV

Watching not your thing? Get a hard copy of my book “Take The Lead – a step-by-step guide to building a 7 figure Pay Per Lead agency” – it’s FREE, just cover postage and handling. 👉 http://ow.ly/cuEq50FBwqY

Video transcript

Hey everyone, it's Dan Wardrope here from Flexxable.
 
 I was on my weekly call this morning with some of my flexxers from the Pay Per Lead blueprint. And one of the guys has been turning up to the calls for about about two years.
 
 He's amazing, I always get a chance to have a chat with him and he gets some personalized one-on-one time, which he's very appreciative of. And also I am, for being able to watch his growth and his journey. And it amazed me today because he said that he's worried about his lead quality, okay. And there's some clients out there that expect 10% plus conversion rates from lead to sale. And he's at times, some clients are only doing 5%. And this is a normal problem that happens to a lot of lead gens. And it is something that you need to address. And there's definitely some clients that are much better at closing than others.
 
 We know that, there's some clients that have just great with follow-up systems and they have a lean, mean, hardcore sales machine, and others just might call three days later. And that's the reason why there's a massive discrepancy. 
 
 But one thing I asked him, I said, I presume you've got your pin verification funnel working. And he's like, what's that? And I was kinda like, well you haven't got that done, you've been coming to the course for two years and you didn't realize that you can put pin verification in to increase the lead quality? And he's like, nah, I never heard of that. And the way that works is people go through your funnel.
 
 They put their phone number in and before they can, you know, get to the thank you page or hit the thank you page and become a lead, they have to receive a text message from the client, sorry, from the funnel from you, the lead gen. And they put that into their phone and they plug that five digit number back into the funnel to become a lead. And it immediately kicks out all the time wasters. And it means that every single lead that comes through is a valid lead and it just explodes the lead quality.
 
 So you know, if you're interested in finding out more about that, you know, pin verification and how that works, then you know, why don't you get in touch? 
 
 Email me Dan.wardrope@flexxdigital.com. And we can have a chat,
 take care.