Every so often, some small business or PPC agency owners will crawl out of their office, raise their arms to heaven, and say: “That’s it! It’s official! Facebook is dead, and my budget is buried!” (Or something along those
https://www.youtube.com/watch?v=DDw4CSqU8wc How to charge per lead… The lead generation business is growing by the day, and Flexxable’s pay-per-lead model has become a bit of a revolution. (Not to brag, or anything). But as more people jump the retainer contract ship,
Ask any PPC agency owner how hard it is to reach the decision-makers in a company, and they’ll tell you the truth. It’s a nightmare. A real field of screams. Most salespeople know that behind every decision-maker looms a
How To Use Canva As with many people working in lead gen, you likely use images in your Facebook ads, fan pages, website and social media. We all know that an eye-grabbing image and a decent headline can get you
I once likened ad fatigue to having a shelf full of books. You choose one and enjoy a rip-roaring good read. Then you select another by a different author. But when you go to read this new book, it’s exactly
https://www.youtube.com/watch?v=I-RUH4Pt0vw Way back when I first started marketing, my target customer was a grey, shapeless mass of consumerism that would buy whatever I was selling for no other reason than the fact I was selling it. There was a 67%
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