Today I’m looking at Taboola, the content recommendation company.
Many publishers use tools like Taboola and Outbrain to help readers discover more stories they’d be interested in, from that particular business or other sites.
In 2015, Taboola raised $117 million in funding at a valuation just short of $1 billion.
Watch the video to see me talk about Taboola, and why we’re looking to implement it at FlexxDigital.
WHAT I COVER IN THIS VIDEO
- What Taboola is and how it works
- Exactly why the big publications like the Sun, Independent and MSN use Taboola
- The massive benefits a company like mine gets from using Taboola
- How I jumped over the hurdles without breaking a sweat
- The little experiment that will maximise our revenue in just a couple of weeks
Have you used Taboola or Outbrain before? Share your stories with us in the comments!
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You can also find Flexxable’s full story, the rest of our epic blog, and a whole host of other exciting stuff that’s coming soon!