How To Land $20,000 AI Agency Deals With LinkedIn Cold Outreach (Even If You’re Starting From Zero)

Imagine quitting the corporate grind, not because you built some massive SaaS, spent years mastering ads, or became a YouTube celebrity, but because you sent a few strategic LinkedIn messages that led to $20,000 cash-in-hand deals and long-term AI performance partnerships.

That’s exactly what happened to Jay, an aerospace engineer turned AI agency owner, who felt stuck, overwhelmed by options, and tired of “80% finished” projects that never took off.

Then he discovered one simple, repeatable play:

Wake businesses’ old leads using a single text, let AI do the selling, start with LinkedIn outreach, and only get paid when the client gets paid.

Within 24 hours, he secured a partner with 50,000 unused leads via LinkedIn DM.
Within days, AI booked sales.
Within weeks, he closed a $20,000 deal straight from cold outreach.

This blog breaks down how he did it step-by-step, so you can follow the same playbook to escape the 9 to 5 and build an AI income stream fast.

Why LinkedIn Is a Goldmine For AI Agency Deals Right Now

Most AI beginners get lost in complicated tools, content creation, or trying to “look ready.”

Jay did none of that.

He created a fresh LinkedIn profile, still showing his old engineering job, and used it to start direct, human conversations.

Why does this work?

  • 4 in 5 LinkedIn users influence business decisions (LinkedIn Data)

  • High trust environment vs cold email or spam DMs

  • Local business owners, agency owners, and founders actively seek growth partners

  • Almost no one is offering AI that monetizes existing assets like old leads

Instead of pitching websites, funnels, or ads like every other freelancer, Jay offered:

“I’ll turn your old leads into booked calls and revenue using AI. You only pay when money comes in.”

Irresistible.
Low risk.
Clear value.
Fast ROI.

That’s why LinkedIn cold outreach is so powerful here. You are solving a money problem, not offering generic marketing help.

The Simple Offer That Makes People Say Yes Immediately

Businesses do not need more leads. They need revenue from the leads they already have.

Most companies have thousands of leads sitting untouched. They paid for them once, then forgot about them.

So Jay asked prospects:

“Do you have old leads no one is following up with?”

Almost every business said yes.

Then he followed with the magic phrase from The Instant AI Agency:

“We’ll revive your old leads, book appointments, and drive sales using AI.
You only pay when revenue happens.”

No retainers.
No risk for them.
No complicated tech talk.

Just results.

Step By Step: The LinkedIn Outreach System Jay Used

1. Build a Clean, Credible LinkedIn Profile (30 minutes)

You don’t need to look like a guru. You just need to look like a real person solving a real business problem.

Jay did not even update his job title at first.

Your profile can be simple:

Headline:
I help businesses turn old leads into sales using AI (no ads, no hiring)

About section:
Short personal story
Value proposition
Performance based offer
Invite to chat

Simple and clear wins.

2. Connect With Business Owners and Agencies

Jay targeted:

  • Solar companies

  • Financial services

  • Local trades

  • Marketing agencies running ads

  • SEO and media buyers

Partnering with other marketers meant instant client flow.

3. Send Short, Value-Focused Messages

His first message was not a pitch. It created curiosity:

“Quick question, do you have old leads that sales never followed up with?”

When they said yes (they always did):

“We use AI to re engage old leads and turn them into booked appointments for your team. Performance based. Want to see a 2 minute demo?”

No pressure.
No hype.
Just value.

4. Show a Simple AI Conversation Demo

Jay did not build a system first.

He mocked the flow in ChatGPT and let the prospect see it.

Once they saw AI booking appointments automatically, they wanted it immediately.

 

5. Close on Value, Not Agency Pricing

When asked about cost, Jay gave a bold number:

“$20,000 for setup and performance upside.”

The client replied:

“Great. When can we start?”

He collected $5K upfront, then the remaining $15K once the system launched.

Speed. Confidence. Results.

LinkedIn Win Example: The 50,000 Lead Solar Deal

He saw a solar owner in a Facebook group asking questions. Jay answered and moved the chat to LinkedIn.

He asked:

  • How many installs per month?

  • What’s your target?

  • How many old leads?

  • How many reps following up?

Answer:
50,000 untouched leads

Jay offered to work the list with AI. They signed within 30 minutes, sent the database, and the next day appointments were flowing.

No website.
No fancy tech.
Just the right offer.

Why This Model Works Long Term

This model succeeds because:

  • Businesses hate wasted leads

  • AI scales follow up infinitely

  • SMS and LinkedIn feel personal

  • Performance based offers remove friction

  • You become irreplaceable inside their sales systems

Once a client sees it work, they do not churn. They give you more:

  • Fresh lead automation

  • CRM automations

  • WhatsApp document collection systems

  • Anti no show automations

  • Equity opportunities

Jay was even offered equity in a company because he boosted profit margins so dramatically.

That does not happen with Fiverr gigs.

The Mindset That Makes This Work

Jay’s breakthrough was not technical. It was behavioral.

“I stopped trying to perfect things first. I started conversations before I felt ready.”

People who “prepare to start” stay stuck.

People who start before they feel ready win fast.

Want the Exact Scripts and System Jay Used?

Jay followed The Instant AI Agency

It includes:

  • LinkedIn scripts

  • Prince Charming SMS script

  • AI chat flows

  • Partner onboarding

  • Pricing templates

  • Case study format

It’s the fastest shortcut to replicate Jay’s results.

Conclusion

The biggest AI opportunities will not go to coders.
They will go to people who use AI to create value fast.

Jay did not build personal brand content.
He did not build a massive funnel.
He did not wait to feel ready.

He opened LinkedIn, started conversations, and let AI do the fulfillment.

And that led to $20K deals and equity offers.

The only question is:

Which niche will you target first on LinkedIn?
Comment below and I will help you write your first outreach message.

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