What if you could take leads your clients already paid for but gave up on, and turn them into hundreds of thousands in commissions using AI?
That is exactly what Toure did. After reading The Instant AI Agency book, he launched his own AI Automation Agency and scaled it to a $305,000 annual run rate.
In this post, you will learn:
How Toure discovered AI as the missing piece in his business journey
Why insurance and financial services were the perfect starting niche
The strategies he used to secure performance-based partnerships
How AI automation gave him both income and freedom at home
By the end, you will see why AI automation is the most powerful opportunity of 2025 and how you can take action today.
From Cleaning Company to AI Entrepreneur
Toure’s entrepreneurial story started long before AI came onto the scene.
“I started a cleaning company in 2007. We grew fast, but it was stressful. I had employees, I had systems to manage, and eventually I had to reinvent myself. My identity was tied up in that business, so moving on was tough.” – Toure
After leaving that business, he explored digital marketing. He ran ads, learned lead generation, and even managed projects for nonprofits. But he admits he was still looking for the thing that would set him apart.
That thing turned out to be AI.
The VA Problem and the AI Solution
One of Toure’s sharpest insights came when he noticed how agencies were using virtual assistants (VAs).
“I identified that agents with multiple VAs calling leads weren’t seeing much better conversion than if one AI bot did the same job. So I showed them: instead of paying four or five VAs, let one AI bot do the work. That’s just an economic decision.” – Toure
This shifted the conversation. Instead of seeing AI as a replacement for humans, clients began to see it as a smarter allocation of resources.
Moving Toward Performance-Based Partnerships
In the early days, Toure sold AI on a licensing model. He gave his bots unique names and even designed them with different “characters” when presenting to clients. But soon he realized performance-based partnerships would be more profitable.
Because he was already licensed in insurance, he was able to structure deals where he earned a percentage of the commissions. He is even working toward licensing his agency in multiple states to maximize his long-term upside.
This is a crucial lesson for anyone building an AI agency: your first offer may evolve. What matters is taking action and testing.
The Turning Point: Scaling and Refining the Model
By mid-year, Toure and his team had reached a $200K run rate. By the end of the year, they hit $305K. But he admits that it wasn’t all smooth sailing.
“We realized some clients didn’t have the infrastructure to convert the opportunities we gave them. That made us look like just another expense. So we halted growth to rebuild our model. Now we install client acquisition systems and blend AI into the entire process.” – Toure
Instead of selling AI as a stand-alone product, he began offering high-ticket consulting packages where AI was a key part of the strategy. This positioned him as both an advisor and a solutions provider, allowing him to charge $12,500 and beyond for installations, plus ongoing profit-sharing.
Q&A with Toure
Q: What exceeded your expectations after buying The Instant AI Agency?
A: The community. I’ve joined a lot of groups, but this one is different. Even if I’m quiet for a while, I always come back because people are sharing real results. And if I need to reach Dan, he always responds. That level of access has been huge.
Q: How has AI changed your family life?
A: I now treat my business like a 9 to 5. I take lunch breaks, have dinners with my family, and I am present. Before, I worked long hours and missed moments. Now, automation gives me freedom to enjoy the countdown to Christmas, family dinners, and the little things I used to miss.
Q: What would you say to someone considering getting started?
A: Be open. Put yourself in the right environment. Water is free at a restaurant, but at an airport it costs $6. Value changes depending on where you are. If you get into the AI environment, your value will go up. Have grace with yourself, be patient, and take action.
Lessons for Aspiring AI Entrepreneurs
Toure’s story shows why this opportunity is so powerful:
Old leads are pure gold. Sales teams ignore them, but AI revives them without fatigue.
AI cuts costs dramatically. One bot can outperform a team of appointment setters.
Performance-based models create unlimited upside. You earn when your clients earn.
Community matters. Having peers and mentors accelerates results.
Freedom is the real reward. AI is not just about money, it is about creating balance and time.
If you are serious about starting your own AI Automation Agency, begin with the same resources Toure used:
👉 Grab The Instant AI Agency book
👉 Join the AI Automation Agency Community
Final Thoughts
AI is no longer just a buzzword. It is already transforming industries like insurance, real estate, and financial services. Toure went from experimenting with bots to building a $305K business in less than a year, and his journey is just beginning.
The next wave of AI agencies will be built by people who take action today. The question is, will you be one of them?
